Comparison
Agentforce vs Sierra
Compare documented workflows and implementation requirements using attributed public sources. Facts last checked , the earlier of the two records. Machine-readable record.
Start with your setup
These are documented product differences and requirements. A feature list or a single customer report does not establish which agent will perform better for your team.
Deployment model
Agentforce
Service Agents are configured in Salesforce and connected to customer channels, with a default service template or specialised templates. Confirm the required editions for the chosen agent type.Vendor-reported
- Source
- Agentforce Service Agent (Salesforce Help)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
agentforce-deployment
Sierra
Sierra documents configuration through Agent Studio and custom integrations for proprietary systems. Deployment work includes defining journeys and connecting the systems those journeys use.Vendor-reported
- Source
- Agent Studio (Sierra)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
sierra-deployment
Actions in backend systems
Agentforce
Actions can use Salesforce workflows, code and external APIs. A refund is a configured sequence with eligibility checks and payment confirmation, not a universal action available on every installation.Vendor-reported
- Source
- Agentic integration patterns (Salesforce Architects)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
agentforce-actions
Sierra
The SDK lists subscription updates and warranty submissions as examples of actions through connected systems. Required permissions and workflow configuration depend on the implementation.Vendor-reported
- Source
- Agent SDK (Sierra)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
sierra-actions
Human handoff
Agentforce
Omni-Channel Flow routes complex or sensitive requests from the Service Agent to service representatives or another configured destination.Vendor-reported
- Source
- Agentforce Service Agent (Salesforce Help)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
agentforce-handoff
Sierra
The SDK documents routing to a team member with an automatic conversation summary.Vendor-reported
- Source
- Agent SDK (Sierra)
- Checked
- History
- First published
- Correct this
- Request a correction with a public source. Claim ID
sierra-handoff
Side by side
Product attributes first, then what the sources establish for each customer workflow, then the industries they place each agent in. Open any claim to see its source, the date it was checked, and how to request a correction. Two agents are rarely documented to the same depth, so read a difference between the two columns as a difference in the public record before reading it as a difference in the products.
What this agent was judged by
No independent source has been found for any fit area, so every state here rests on vendor material or nothing.States rest on 0 independent sources. This is not the same yardstick for every agent, and that asymmetry is a known limitation.
What this agent was judged by
No independent source has been found for any fit area, so every state here rests on vendor material or nothing.States rest on 0 independent sources. This is not the same yardstick for every agent, and that asymmetry is a known limitation.
| Attribute | Agentforce | Sierra |
|---|---|---|
| Review basis | Source-based review | Source-based review |
| Deployment model | Service Agents are configured in Salesforce and connected to customer channels, with a default service template or specialised templates. Confirm the required editions for the chosen agent type.Vendor-reported
| Sierra documents configuration through Agent Studio and custom integrations for proprietary systems. Deployment work includes defining journeys and connecting the systems those journeys use.Vendor-reported
|
| Channels | Salesforce describes messaging, web, mobile and voice service experiences. Channel availability and setup should be checked for the specific Service Agent offering.Vendor-reported
| Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
|
| Languages | The current supported-language table includes English, French, German, Japanese, Polish and others, with some additional languages marked beta. Voice support differs; use the table for the chosen channel.Vendor-reported
| The current Channels page describes voice models tuned for 60+ locales. A locale is not the same as a language; verify the exact language, accent and channel required for your deployment.Vendor-reported
|
| Help desk and CRM integrations | The reviewed deployment uses Salesforce service records and routing. External business systems can be connected through configured agent actions; this does not establish a turnkey connector for every other help desk.Editorial assessment
| Agent Studio lists 40+ prebuilt integrations for knowledge, systems of record and contact centers, but this page does not identify the help-desk connectors. Confirm your help desk and required handoff behavior with Sierra.Vendor-reported
|
| Knowledge sources | Agentforce Data Library indexes knowledge articles, uploaded files or web sources. It requires Data 360 setup; the library must be assigned to the agent.Vendor-reported
| The SDK documents ingestion of company FAQs, policies and documentation into its knowledge engine.Vendor-reported
|
| Actions in backend systems | Actions can use Salesforce workflows, code and external APIs. A refund is a configured sequence with eligibility checks and payment confirmation, not a universal action available on every installation.Vendor-reported
| The SDK lists subscription updates and warranty submissions as examples of actions through connected systems. Required permissions and workflow configuration depend on the implementation.Vendor-reported
|
| Human handoff | Omni-Channel Flow routes complex or sensitive requests from the Service Agent to service representatives or another configured destination.Vendor-reported
| The SDK documents routing to a team member with an automatic conversation summary.Vendor-reported
|
| Target customer size | Salesforce markets Agentforce for enterprise-scale support. Our editorial assessment is that existing Salesforce data, administrator capacity and integration needs are more useful selection criteria than employee count.Editorial assessment
| Sierra’s public customer examples include AOL, Minted and Ramp. These show deployments in established businesses; they do not define a minimum viable team size.Vendor-reported
|
| Vendor-reported performance claims | Salesforce’s customer story reports about 76% of queries resolved without a human on its own Help site. This vendor-operated deployment is not a controlled comparison, and its resolution definition and workload should not be assumed equivalent to other vendors’ figures.Vendor-reported
| Sierra reports 90% case resolution at Ramp. This is a vendor-published customer result with no common benchmark population supplied here; it should not be compared directly with another vendor’s deflection or resolution figure.Vendor-reported
|
| Workflow evidenceBilling Illustrative scenario I was charged twice for the same order. Can you refund the extra payment? What to verify: Verify identity, inspect payment records, apply the refund policy, and confirm the payment-system result. If no authorized refund action is connected, hand off with the evidence. | Vendor-documented Illustrative scenario, not a test: explain a disputed charge from an authenticated customer’s billing records. Confirm the licensed service offering, billing connection and approval path. The employee-facing Communications example cannot establish that the general Service Agent can resolve this independently. 1 cited claim for billing on AgentforceSalesforce describes billing-detail and dispute actions for Agentforce for Communications. That page labels its prebuilt subagent employee-facing and includes an availability disclaimer; it does not establish an included customer-facing Service Agent billing flow.Vendor-reported
| Vendor-documented Illustrative evaluation: ask why a subscription charge increased, then request a card update. Verify identity checks, the source of the billing explanation and the permitted update path. 1 cited claim for billing on SierraSierra’s AOL case study describes explanations of outstanding balances, billing history and payment-method updates. The example is AOL’s configured agent, not a guarantee that every Sierra deployment includes billing access.Vendor-reported
|
| Workflow evidenceOrders Illustrative scenario My order has not arrived. Where is it? What to verify: Retrieve the correct order and current carrier status. Distinguish a real tracking update from an estimate; do not invent a delivery date. | Vendor-documented Illustrative scenario, not a test: look up a shipment by order number and return its status. Prove customer verification and order access first; separately test cancellations, missing parcels and stale tracking. The partner demonstration listed above covers lookup, not all order support. 1 cited claim for orders on AgentforceSalesforce’s Service training gives order lookup and cancellation as configurable workflow examples, with a lost-package request routed to a person.Vendor-reported
| Vendor-documented Illustrative evaluation: use a split shipment with one delayed item. Require the agent to distinguish production status from carrier status and avoid promising a delivery date that the connected system does not provide. 1 cited claim for orders on SierraSierra’s Minted case study describes order updates across design approval, printing and shipping, plus priority-shipping changes for delayed orders. This supports an order-management use case in that deployment.Vendor-reported
|
| Workflow evidenceReturns Illustrative scenario I bought this 12 days ago and opened the box. Can I return it? What to verify: Check the actual return window, product exclusions, and order record. A policy answer and an executed return are different capabilities. | Vendor-documented Illustrative scenario, not a test: request a refund within the return window. The payment connection must return confirmation before the case is closed, and retrying a request must not issue a second refund. Confirm which actions your team must implement. 1 cited claim for returns on AgentforceSalesforce’s architecture guide illustrates a refund chain: retrieve order details, check eligibility, call the payment gateway and update the case after confirmation. It is an implementation pattern, not a measured deployment result.Vendor-reported
| Vendor-documented Illustrative evaluation: request an exchange for an item outside the normal return window. Check the configured exception policy, approval requirement and final state in the order system. 1 cited claim for returns on SierraSierra’s retail page lists refund requests and exchanges among supported workflows. It does not specify a universal return-policy configuration or prove that a particular refund reaches the payment processor.Vendor-reported
|
| Workflow evidenceProduct questions Illustrative scenario Does this adapter work with my exact laptop model? What to verify: Use a current, approved compatibility source. Ask for the model when missing and distinguish documented compatibility from an assumption. | Vendor-documented Illustrative scenario, not a test: explain a warranty’s coverage from the approved article. Verify that the answer matches the customer’s model and region and asks for clarification when those details are missing. A knowledge source does not guarantee a correct answer. 1 cited claim for product questions on AgentforceSalesforce documents a knowledge-answering action for questions such as return policies and warranty information.Vendor-reported
| Vendor-documented Illustrative evaluation: ask whether an accessory works with an older product model. Supply an approved compatibility source and check that missing information leads to clarification rather than an invented answer. 1 cited claim for product questions on SierraSierra describes grounding answers in company knowledge, policies and brand guidance. That provides a route to product answers based on supplied content; it does not establish accuracy for a buyer’s catalog.Vendor-reported
|
| Workflow evidenceAccount issues Illustrative scenario I lost access to my email. Change the address on my account. What to verify: Follow the approved identity-recovery process before accessing or changing account data. Escalate when identity cannot be verified. | Vendor-documented Illustrative scenario, not a test: help a locked-out customer recover access. Verify identity using the intended authentication flow before exposing account data or initiating a reset. Demonstrate the actual identity-provider integration, not just a helpful-sounding reply. 1 cited claim for account issues on AgentforceSalesforce’s Service training includes customer-detail retrieval and password-reset examples, with verification instructions and additional configuration for private actions.Vendor-reported
| Vendor-documented Illustrative evaluation: an authenticated cardholder requests a replacement card and address change. Check permissions, address confirmation and the resulting card state before considering the journey complete. 1 cited claim for account issues on SierraSierra’s Ramp case study describes card locking and replacement, address validation and transaction explanations. These are account actions in Ramp’s configured implementation; password recovery and other account workflows require their own evidence.Vendor-reported
|
| Workflow evidenceComplaints Illustrative scenario I have contacted you three times and the problem is still unresolved. What to verify: Recognize the repeat complaint, retain relevant history, and route it to the right team. Do not promise compensation outside the policy. | Vendor-documented Illustrative scenario, not a test: a customer objects to repeated unresolved charges. Route the case to a person with context and a clear next step. This source documents escalation, not reliable emotion detection or successful resolution of complaints. 1 cited claim for complaints on AgentforceSalesforce documents escalation of complex or sensitive Service Agent requests through Omni-Channel Flow.Vendor-reported
| Vendor-documented Illustrative evaluation: a customer repeats a cancellation request after rejecting a retention offer. Check that the configured flow respects the refusal and provides the agreed cancellation or human-escalation path. 1 cited claim for complaints on SierraSierra says its agents can recognize frustration and adapt their responses. This is a vendor claim about conversational behavior, not a measured result for complaint resolution or customer satisfaction.Vendor-reported
|
| Workflow evidenceHuman handoff Illustrative scenario Please connect me to a person who can approve this exception. What to verify: Transfer to an available team with the conversation and relevant records. Outside working hours, explain the actual follow-up path rather than promise immediate contact. | Vendor-documented Illustrative scenario, not a test: a customer asks to speak to a person. Confirm the destination queue is staffed, the conversation reaches it and the customer receives an off-hours path when nobody is available. 1 cited claim for human handoff on AgentforceService Agents use configured Omni-Channel Flow routing to transfer support requests to service representatives or other destinations.Vendor-reported
| Vendor-documented Illustrative evaluation: request a person during a failed account update. Check queue routing, transcript and summary delivery, plus what the customer sees when the team is offline. 1 cited claim for human handoff on SierraSierra’s SDK page documents routing an escalated conversation to a team member with a generated summary. It does not establish how quickly a human answers in a particular contact center.Vendor-reported
|
| Workflow evidenceSmall businesses Illustrative scenario A two-person support team wants to launch without a dedicated engineer. What to verify: Validate setup effort, existing help-desk support, required integrations, and ongoing maintenance. A small customer's story alone does not establish suitability for every small business. | Not established Illustrative buying scenario: a small team already using Salesforce wants to answer common support questions. Assess the required setup, data access and ongoing ownership. Neither team size nor an analyst’s view of implementation skills establishes that the product will fail for this team. No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established Business size alone does not establish suitability. Illustrative buying scenario: a small team needs one FAQ channel; ask for the implementation work and ongoing maintenance required for that scope before deciding whether the platform is proportionate. No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Workflow evidenceMid-market Illustrative scenario A growing support team needs separate queues and connected order and account systems. What to verify: Validate routing, permissions, integration ownership, and handling of each team's policies in the intended configuration. | Not established Illustrative buying scenario: a company with Salesforce support records wants order lookup connected to a separate fulfilment system. Evaluate integration effort and administrator capacity. This is a configuration and operating-model decision, not a verdict based on headcount. No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established The reviewed sources do not establish a universal mid-market fit. Illustrative buying scenario: a growing retailer needs order support across two brands; evaluate connector coverage, ownership of policy updates and support capacity for that deployment. No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Workflow evidenceEnterprise Illustrative scenario A multi-brand support organization needs controlled access across regional teams. What to verify: Validate data boundaries, audit records, escalation ownership, and the specific deployment requirements. A vendor's enterprise positioning is not proof of these controls. | Vendor-documented Illustrative buying scenario: a global support organisation needs customer-specific access across multiple business systems. Request evidence for permissions, routing and language coverage in that configuration. Enterprise positioning alone does not establish successful deployment. 1 cited claim for enterprise on AgentforceSalesforce positions Agentforce for enterprise-scale support and documents building agents with its platform tools and integrations.Vendor-reported
| Vendor-documented Illustrative buying scenario: multiple business units need separate permissions and policies. Request a demonstration using those boundaries and review the operational and security requirements of the proposed deployment. 1 cited claim for enterprise on SierraSierra publishes customer stories for AOL, Minted and Ramp, including connected service workflows. These are vendor-published deployment examples, not proof that every enterprise requirement is met.Vendor-reported
|
| Industry evidenceRetail and e-commerce | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Vendor-documented Sierra's retail and consumer goods page lists refunds and exchanges among supported workflows. Vendor documentation only; no retail deployment is independently reported. 1 cited claim for retail and e-commerce on SierraSierra’s retail page lists refund requests and exchanges among supported workflows. It does not specify a universal return-policy configuration or prove that a particular refund reaches the payment processor.Vendor-reported
|
| Industry evidenceFinancial services | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Industry evidenceTelecommunications | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Industry evidenceTravel and hospitality | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Industry evidenceHealthcare | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Industry evidencePublic sector and education | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Industry evidenceLogistics and delivery | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Channels | ||
| Web and in-app chat | Vendor-documented Salesforce describes messaging, web, mobile and voice service experiences. Channel availability and setup should be checked for the specific Service Agent offering. 1 cited claim for web and in-app chat on AgentforceSalesforce describes messaging, web, mobile and voice service experiences. Channel availability and setup should be checked for the specific Service Agent offering.Vendor-reported
| Vendor-documented Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT. 1 cited claim for web and in-app chat on SierraVendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
|
| Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Vendor-documented Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT. 1 cited claim for email on SierraVendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
| |
| Voice and phone | Vendor-documented Salesforce describes messaging, web, mobile and voice service experiences. Channel availability and setup should be checked for the specific Service Agent offering. 1 cited claim for voice and phone on AgentforceSalesforce describes messaging, web, mobile and voice service experiences. Channel availability and setup should be checked for the specific Service Agent offering.Vendor-reported
| Vendor-documented Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT. 1 cited claim for voice and phone on SierraVendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
|
| SMS | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Vendor-documented Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT. 1 cited claim for sms on SierraVendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
|
| Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Vendor-documented Vendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT. 1 cited claim for whatsapp on SierraVendor-listed channels include phone, website and app chat, WhatsApp, Apple Business Chat, SMS and email. Live Assist supports staff, and Sierra also documents publishing selected agent journeys to ChatGPT.Vendor-reported
| |
| Social messaging | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Help desks | ||
| Zendesk | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Salesforce | Vendor-documented Service Agents are configured in Salesforce and connected to customer channels, with a default service template or specialised templates. Confirm the required editions for the chosen agent type. 1 cited claim for salesforce on AgentforceService Agents are configured in Salesforce and connected to customer channels, with a default service template or specialised templates. Confirm the required editions for the chosen agent type.Vendor-reported
| Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| ServiceNow | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Freshdesk | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Intercom | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| HubSpot | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Kustomer | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Gorgias | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Gladly | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Help Scout | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Front | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
| Microsoft Dynamics 365 | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. | Not established No supporting source is recorded here. Validate it with the vendor; absence of evidence does not establish a missing capability. |
Change history
Open the changelogEvery change to this record is in the public changelog, with what it changed and why.
· Structure
Channels and help desks become evidence rows, and records gain bylines
Agentforce: 3 evidence states moved
- Channel · Web and in-app chatNot established→Vendor-documented
- Channel · Voice and phoneNot established→Vendor-documented
- Help desk · SalesforceNot established→Vendor-documented
Sierra: 5 evidence states moved
- Channel · Web and in-app chatNot established→Vendor-documented
- Channel · EmailNot established→Vendor-documented
- Channel · Voice and phoneNot established→Vendor-documented
- Channel · SMSNot established→Vendor-documented
- Channel · WhatsAppNot established→Vendor-documented
· Catalog
Launch: 22 AI customer service agents and 532 claims, every one sourced and dated
Agentforce: Added to the catalog with 24 claims and 8 rows with evidence.
Sierra: Added to the catalog with 23 claims and 9 rows with evidence.
Recorded before launch
Notes the profile carried when it went live, from research before launch.
Agentforce: Added editorial product positioning with its scope, rationale, and vendor source. Source
Agentforce: Rechecked product-specific documentation; removed promotional and unrelated reports from fit evidence, corrected outdated language coverage, and added scoped workflow examples and implementation conditions. Source
Sierra: Added editorial product positioning with its scope, rationale, and vendor source. Source
Sierra: Rechecked public sources; replaced broad fit verdict evidence with specific deployment examples and evaluation conditions. Removed unverified attribution, relayed marketing treated as independent confirmation, and business-size exclusions without evidence.