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A map of the market

Different products.
Different jobs.

See where each AI agent sits: what it helps a team do, and how much of the surrounding workflow it covers.

The product landscape

Select a product to see the basis for its placement.

Full platform, support

Full platform, also sells

Layered, support

Layered, also sells

Product positioning as a list

Editorial positioning22 of 22 catalog products placed · No performance ranking

Product logos are trademarks of their respective owners and appear here to identify the product. No affiliation or endorsement is implied.

Read the map in a glance

Position describes a product’s documented scope. A place higher or further right does not mean better.

Across: what it is for

From support operations to products spanning service and sales, then sales-led workflows. Sales features do not establish revenue impact.

Up: how much it covers

A focused agent connects to other tools. A connected suite adds agent testing and management. A broad platform includes a native help desk or CRM workspace.

Categories are qualitative. Order inside a quadrant is alphabetical and carries no meaning, and an empty quadrant means no current catalog product is placed there. How we place products.

Behind the placement

The reasoning, product by product

Read as Markdown

Ada

Ada

Service + sales Connected suite

Ada markets product guidance and promotions alongside order support and returns. Its Playbooks, analytics and support integrations support our service + sales and connected suite placement. This describes the offering, not measured revenue or resolution performance.Editorial assessment
Source
Editorial assessment of Ada ecommerce offering
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Salesforce

Agentforce

Support operations Broad platform

The reviewed Service Agent offering combines customer service, native Salesforce records and configurable workflows. We place that deployment in support operations and broad platform. Other Agentforce products have different roles, so this placement does not describe the entire Salesforce portfolio.Editorial assessment
Source
Editorial assessment of Agentforce for Service
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HubSpot

Breeze Customer Agent

Support operations Broad platform

The agent runs inside HubSpot's own conversations inbox and help desk and requires a connected HubSpot channel, with no documented path onto third-party help desks. That places it in support operations and broad platform. HubSpot sells other Breeze agents with different roles.Editorial assessment
Source
Editorial assessment of Breeze Customer Agent
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Crescendo

Crescendo

Service + sales Connected suite

Crescendo sells an AI agent together with human specialists it supplies itself, and its Shopify assistant guides customers to products as well as answering support questions. Its escalation targets span Zendesk, Freshdesk, Intercom, Salesforce and others rather than a help desk of its own, which places it in service plus sales and connected suite. The placement describes what is sold, not how well it performs.Editorial assessment
Source
Editorial assessment of the Crescendo Concierge offering
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Decagon

Decagon

Service + sales Connected suite

Decagon’s retail offering combines billing and account support with upsell workflows. It also documents integrations, workflow configuration, simulations and analytics. We place that scope in service + sales and connected suite: for example, a retailer could evaluate subscription support and upgrade offers within one configured agent. This placement does not measure revenue or resolution quality.Editorial assessment
Source
Editorial assessment of Decagon retail offering (vendor website)
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Intercom

Fin

Service + sales Connected suite

Fin advertises service, sales, and ecommerce roles with tools for configuring and reviewing its agent. We place it in service + sales and connected suite. The separate Intercom help desk is not included in every Fin deployment.Editorial assessment
Source
Fin product overview
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Five9

Five9

Support operations Broad platform

The reviewed capability is an add-on inside the Five9 contact-centre platform, sold above per-seat bundles that include a human agent desktop, routing and workforce tooling. That places it in support operations and broad platform. Five9 sells other AI products with different roles, so this does not describe the whole portfolio.Editorial assessment
Source
Editorial assessment of Five9 AI Agents
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Forethought (Zendesk)

Forethought

Support operations Connected suite

Forethought markets itself as AI agents for any customer-experience platform and lists more than twenty third-party help desks, layering onto an existing stack rather than replacing it. Solve, Triage, Discover and quality agents give it its own build and monitoring tooling, which places it in support operations and connected suite.Editorial assessment
Source
Editorial assessment of Forethought's deployment model
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Freshworks

Freddy AI Agent

Support operations Broad platform

Freddy AI Agent is bundled into Freshdesk plans rather than sold separately, and runs inside the same help desk that Freshworks sells to human support teams. That places it in support operations and broad platform. The AI Agent Studio is configuration tooling for that deployment, not a way to run the agent elsewhere.Editorial assessment
Source
Editorial assessment of Freddy AI Agent within Freshdesk
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Genesys

Genesys Cloud CX

Support operations Broad platform

Bots are built in the Architect designer and embedded into call, chat and message flows inside Genesys Cloud CX, alongside the routing, telephony and workforce tooling the suite sells to human teams. That places the reviewed capability in support operations and broad platform.Editorial assessment
Source
Editorial assessment of Genesys virtual agents
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Gorgias

Gorgias AI Agent

Service + sales Broad platform

Gorgias measures its agent on both support automation and shopping in its own published benchmark, and the agent executes order, return and subscription actions for ecommerce brands. It is offered only as a feature of the Gorgias help desk rather than over third-party desks, which places it in service plus sales and broad platform.Editorial assessment
Source
Editorial assessment of the Gorgias AI Agent offering
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Kore.ai

Kore.ai

Support operations Connected suite

The reviewed offering is scoped to customer service and is documented as integrating with any contact centre or CRM rather than shipping a human agent desk of its own, while providing its own builder, channels, knowledge and connector tooling. That places it in support operations and connected suite.Editorial assessment
Source
Editorial assessment of Kore.ai AI for Service
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LivePerson

LivePerson

Support operations Broad platform

The reviewed agents are built in Conversation Builder and run inside LivePerson's Conversational Cloud, which also supplies the workspace where human agents review and take over conversations. That places the capability in support operations and broad platform.Editorial assessment
Source
Editorial assessment of LivePerson Conversational Cloud agents
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Tidio

Lyro

Service + sales Connected suite

Tidio documents Smart Actions covering product recommendations and lead qualification alongside order updates and support answers, and sells Lyro to run against Zendesk, Intercom, Salesforce and other platforms rather than only inside Tidio. That places it in service plus sales and connected suite.Editorial assessment
Source
Editorial assessment of the Lyro offering
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NiCE

NiCE Cognigy

Support operations Connected suite

Cognigy documents ten named handover providers spanning NiCE CXone, Genesys, Salesforce, 8x8 and others, so the reviewed agent is built to run against a contact centre it does not itself supply, with its own builder, endpoint and knowledge tooling. That places it in support operations and connected suite.Editorial assessment
Source
Editorial assessment of Cognigy's deployment model
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NiCE

NiCE CXone

Support operations Broad platform

The reviewed capability sits inside the CXone platform alongside the routing, workforce and analytics products NiCE sells to human contact-centre teams, which places it in support operations and broad platform. NiCE also sells Cognigy standalone, reviewed separately, so the two entries overlap.Editorial assessment
Source
Editorial assessment of AI agents within NiCE CXone
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PolyAI

PolyAI

Support operations Connected suite

PolyAI sells a voice-first agent with its own Agent Studio, developer kit and APIs, and documents transfer into contact centres including Salesforce, Zendesk, NiCE CXone, Amazon Connect and Five9 rather than supplying a human agent desk itself. That places it in support operations and connected suite.Editorial assessment
Source
Editorial assessment of the PolyAI platform
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Sierra

Sierra

Service + sales Connected suite

Sierra combines shopping recommendations with order, refund and account support. Its retail offering also describes CRM connections, agent updates and quality monitoring. We place this scope in service + sales and connected suite; a retailer could evaluate both pre-purchase guidance and post-purchase support without treating the agent as a replacement for its store or CRM.Editorial assessment
Source
Editorial assessment of Sierra retail offering (vendor website)
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Sprinklr

Sprinklr

Service + sales Broad platform

Sprinklr states its AI Agents cover customer support, outbound sales and commerce use cases, and they run inside Sprinklr Service alongside the case management and agent tooling sold to human teams. That places the reviewed capability in service plus sales and broad platform.Editorial assessment
Source
Editorial assessment of Sprinklr AI Agents
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Talkdesk

Talkdesk

Support operations Broad platform

Autopilot is the self-service layer of the Talkdesk contact-centre platform, sold above per-seat plans that include the human agent workspace, routing and workforce products. That places the reviewed capability in support operations and broad platform.Editorial assessment
Source
Editorial assessment of Talkdesk Autopilot
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Yellow.ai

Yellow.ai

Support operations Connected suite

The reviewed agent is scoped to customer service and documents live-agent handoff into Zendesk, Salesforce, ServiceNow, Genesys and Intercom, so it is built to run against a help desk it does not require the buyer to adopt, while supplying its own builder, channel and knowledge tooling. That places it in support operations and connected suite.Editorial assessment
Source
Editorial assessment of the Yellow.ai service agent
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Zendesk

Zendesk AI Agents

Support operations Broad platform

We place the native Zendesk offering in support operations and broad platform because its AI agents sit alongside knowledge, ticketing, and human support. This is a scope assessment, not a performance ranking.Editorial assessment
Source
Zendesk AI Agents product overview
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